Whilst best practice is, by definition best practice and in our view doesn't change from business to business or sector to sector, the significance of any variation from the Sales Blueprint and the implementation path necessary to close any such 'gaps' certainly do.
It is this core deep understanding of what has got to happen on the ground to deliver the necessary improvements in each individual business that enables us to work with virtually any business-to-business sales operation in virtually any sector.
However we also recognise that we are not always the answer!
In addition, since initiating change in the early stages is often about momentum there is also a limit to 'the number of plates we can start spinning':
As a result we have created a profile of the type of business we are most likely to be able to delver best for.
That profile includes the factors:
- Desire to achieve at least 10% growth, typically exceeding market growth rates
- Recognition of the importance of the sales function in achieving this
- Tangible appetite for change
- Primary route to market is via personal selling, either face-to-face or over the telephone
- UK based sales operation
- Sales force of between 2 and 50 people
If this sounds like your company, please get in touch.
